Intel (INTC) Shows Its Muscle at CES

Intel Corp. (NASDAQ: INTC) officially unveiled its new 32-nanometer edition processors at CES with a keynote speech from company CEO Paul Otellini on Thursday night.

The new family of processors will include the Core i7, i5, and i3 processors, the Intel 5 Series chipsets, and Intel Centrino Wi-Fi and Wimax adapters. The CEO added that computing is no longer restricted to the PC and is increasingly becoming a mobile landscape.

"These advances are bringing us into a new era of computing where we have many devices per person and computing is increasingly integrated," Otellini said during the keynote speech. "We're focused on making all computing personal."

The 32-nanometer processors that will be produced in 2010 will be made with intention of increasing computer speed and decrease energy consumption. The processors were first announced in February 2009 and were given the moniker “Westmere.” Computer companies including Dell Inc. (NASDAQ: DELL) have already announced the first products based on the technology.

In all Intel has announced 25 new products at CES, including 11 mobile processors, six desktop processors, and four wireless adapters among others.

Intel will integrate its new Turbo Boost Technology into the Core i7 and i5 processors which will allow accelerated performance that will adjust to the user’s specific needs.

Otellini said this “gives you better performance when you need it and lower power when you don't.”

Another highlight from the keynote was Otellini’s demonstration of the Intel Wireless Display, or WiDi, that will allow the user to stream high-definition video from a PC to an HDTV via a $100 adapter.
The WiDi adapter, along with computers from Dell, Sony (NYSE: SNE) and Toshiba will be available at Best Buy starting January 17.

Intel also showed off an apps store for netbooks called AppUp Center that will be made available on Microsoft (NASDAQ: MSFT) Windows and Linux based machines. A beta version of the store is now live at IntelAppUp.com.

"Netbooks have clearly created a new usage model in computing and that creates an opportunity for a new wave of software apps," Otellini said.

Intel showed that it is also poised to take advantage of the 3-D craze that has swept over CES. A presentation from Otellini showed off the in home capabilities of machines powered by Intel processors.

Otellini added that "creating and managing 3D content requires a ton of computing" and "increasing quality requires more and more compute cycles.”

Intel showed off that its position for the future of technology is setting up to be strong.