Constant Contact Opens UK Office

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~ US-based marketing experts offer UK SMEs affordable tools to grow their business in difficult economic times ~

LONDON--(BUSINESS WIRE)-- Trusted small business marketing advisor, Constant Contact®, Inc. (NASDAQ: CTCT), has crossed the pond to bring its suite of affordable, easy-to-use online marketing solutions to small- to medium-sized enterprises (SMEs) in the UK. With more than 450,000 SME customers worldwide – 10,000 of which are in the UK – Constant Contact aims to support its current UK customer and partner base and help all SMEs build successful, lasting customer relationships.

The official UK office opening coincides with the private launch of Social Campaigns, Constant Contact’s latest online tool designed to help SMEs quickly and easily run measureable social media marketing campaigns on Facebook®. With recent Constant Contact data showing that only a third of UK SMEs believe their current social media marketing efforts have been effective, Social Campaigns is posed to help SMEs find success by empowering users to grow their fan bases and drive new business.

“While there are plenty of differences between geographies, small businesses around the world have one big thing in common: they are time- and resource-starved,” said Annette Iafrate, UK managing director at Constant Contact. “In fact, our research shows that two of the biggest challenges for UK SMEs are effectively targeting the right audience and keeping up with the latest online marketing tools. We’re here to help them tackle those challenges so they can create effective online marketing campaigns, quickly and easily, and get back to their customers’ needs.”

Social Campaigns joins Constant Contact’s suite of online tools, including Email Marketing, Event Marketing, and Online Survey, designed to connect SMEs with current and prospective customers. All of its tools come with industry-leading – and free – education, personalised training, and support to help customers create successful campaigns that drive real business growth.

Constant Contact also offers two free social media tools: NutshellMail, a social media monitoring tool, and Social Media Quickstarter, an online resource for SMEs wanting to get started with social media marketing.

“Education is a hallmark of our offering,” said Iafrate. “The vast majority of small business owners aren’t marketers by trade, and we know they need more than just a tool to get started. Whether that’s help with getting their first social media campaign out the door or advice on how to write an attention-grabbing email subject line, our team of marketing experts can help. We truly believe in the power of know-how to get the best results, and we’re here at every step of the way to provide that knowledge to our customers.”

One such beneficiary is Tamsin Fox-Davies, a small business marketing mentor and long-time Constant Contact user, who said: “I recommend Constant Contact to 90 per cent of my clients. There are a few reasons for that, but mostly it’s to do with the fact that anyone can use it, it’s full of features, they have great support, and it’s very affordable. I’m really glad that Constant Contact is coming to the UK, as it shows a commitment to the British businesses who make up its client base that we don’t normally see from American software providers.”

The UK office will be based at 9 Devonshire Square, London. Managing director Iafrate is a leading small business expert and has been with Constant Contact for five years.

“I’m already inspired on a daily basis by the wealth of talented and ambitious small business owners that play such a crucial role in the UK’s economy,” said Iafrate. “We’re thrilled to establish a permanent base here to provide our customers with the support they need to succeed.”

Constant Contact was founded in 1998 and is headquartered in Waltham, Massachusetts. For more details, please visit http://www.constantcontact.co.uk. Follow Constant Contact on Facebook or on Twitter.

NOTES TO EDITORS

About Constant Contact, Inc.

Constant Contact is revolutionizing the success formula for small organizations through affordable, easy-to-use Engagement Marketing™ tools that help create and grow customer relationships. More than 450,000 small businesses, nonprofits, and associations worldwide rely on Constant Contact to drive ongoing customer dialogs through email marketing, social media marketing, event marketing, and online surveys. All Constant Contact products come with unrivaled KnowHow, education, and free coaching with a personal touch, including award-winning customer support.

Constant Contact and the Constant Contact Logo are registered trademarks of Constant Contact, Inc. All Constant Contact product names and other brand names mentioned herein are trademarks or registered trademarks of Constant Contact, Inc. All other company and product names may be trademarks or service marks of their respective owners.

(CTCT-F)

LEWIS PRNiki Hutchinson / Laura Spence, +44 (0) 20 7802 2626[email protected]

Source: Constant Contact, Inc.

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