Incentive CardLab Broadens Selection to Include Retail and e-Gift Cards

DALLAS, Nov. 1, 2011 /PRNewswire/ -- Determined to maintain the most comprehensive assortment of gift cards online, Incentive CardLab has expanded its selection to better serve the corporate market for employee and customer incentives.  Through the addition of retail store and e-gift cards, Incentive CardLab now encompasses a variety of unique incentives that businesses and recipients need.

Established in 2006, Incentive CardLab began offering the corporate market customized, prepaid Incentive Cards for rewards, marketing promotions, and employee incentives.  The ability for a business to brand an Incentive Card along with no minimum order size or setup fees was especially attractive to small and mid-sized businesses typically overlooked in the market.  

"The instant popularity proved there was a lack of incentive providers focused on small and mid-sized businesses and now we are excited to enhance our offering by providing a wide range of incentive cards that appeal to businesses for employee incentives, customer rewards, and marketing promotions," said David Jones, CEO of CardLab.

e-Gift Cards are gift certificates for popular retail brands sent by email or text messaging for easy redemption online or in-person, making them very popular among businesses to use as incentives.  Sending the cards is simple, fast, and free.   Also, recipients can save the e-Gift Cards in their inbox and reprint them when necessary.  Utilizing the convenience of email and SMS online services, e-Gift Cards are especially valuable for immediate recognition of employee and customer loyalty.  

As of September 2011, CardLab has established agreements to market and sell 55 popular brands of e-Gift Cards and over 250 different store gift cards.  Incentive CardLab currently serves over 5,700 corporate clients from all fifty states.  

"In this economic climate, people appreciate incentives they can actually use, as opposed to trinkets and logoed merchandise," said Jones.

The company also offers a consumer gift card program, www.GiftCardLab.com, enabling individuals to design branded Gift Cards for distribution as holiday gifts. Gift Cards are issued by University National Bank; Member FDIC.

Incentive Cards are issued by The Bancorp Bank; Member FDIC.

About Incentive CardLab

Incentive CardLab is a service of CardLab, Inc., a leader in customized, prepaid Corporate Incentive Cards suitable for any occasion, including employee incentives, customer loyalty and rewards. The company's easy-to-use custom card design and distribution services make it simple, fast and affordable to send incentive cards in any denomination from $5 to $2500 with no minimum order and no setup fee. A pioneer in the customized, branded incentive card market, CardLab Inc. was founded in 2004 and is headquartered in Dallas, TX. For more information, visit www.IncentiveCardLab.com

SOURCE Incentive CardLab